Our campaign begins when you select any of our layouts to use for your direct mail flyers, which we’ll send to your patients. Every sample in our gallery is easy to read, appealing and professionally designed.
With all these choices, you’re bound to find a template that matches your dental practice. To make sure we include your logo, favorite images and aesthetic, you’ll receive a design questionnaire to collect the right data.
Based on your questionnaire, our creative staff makes a custom look for your direct mail flyer. If you are anything less than happy with the initial product, we will revisit it until you’re satisfied. Additionally, our team creates catchphrases, specials and other elements to ensure that your ideal postcard is successful.
We gather data using the first few mailing sessions to better your efforts and your postcard design. With us, your promotion will be relevant the whole year round and display all of your clinic’s current offers and other information.
Targeted demographics and mailing lists mean higher success rates. Some practices just drop the postcards in the mail, but if you don’t target the right people, you won’t get the right patients. So where and who do you target?
Using our proprietary software, Sharp Edge Marketing creates a target mailing list and demographic report of the area surrounding the practice. This data can help us adjust your design and marketing offers on the card so we can target the right patients. The demographic report can also help identify potential barriers and opportunities that may impact the success of your direct mail campaign.